Company Description :
Welcome to Sedona Management Solutions, your trusted partner in innovative technical solutions. We specialize in custom software development, medical billing, web, and mobile app development, all designed to help our clients achieve their goals with efficiency and precision.
Role Description :
We are looking for a Marketing & Digital Strategy Specialist to lead our SEO, digital campaigns, and website performance. The ideal candidate will combine strategic thinking, creativity, and analytics to drive brand awareness, lead generation, and business growth.
You will work closely with cross-functional teams to design and execute integrated marketing campaigns, enhance our brand positioning, and generate qualified leads. A successful candidate will be comfortable analyzing performance metrics, experimenting with innovative digital tactics, and continuously improving our online ecosystem to ensure measurable business outcomes.
This is an exciting opportunity for someone who is passionate about building brand awareness, driving lead generation, and accelerating business growth through modern digital strategies.
Key Responsibilities :
- Develop and execute digital marketing strategies aligned with business goals.
- Manage SEO audits, keyword research, and on-page/off-page optimization.
- Plan and run multi-channel campaigns (PPC, social media, email, content).
- Oversee website content, UX, and performance analytics.
- Create and manage engaging content calendars.
- Track KPIs using Google Analytics, SEMrush, and similar tools; provide reports and insights.
Qualifications :
- Bachelor’s degree in Marketing, Business, or related field.
- Proven experience in SEO, PPC, digital campaigns, and content strategy.
- Strong knowledge of Google Ads, Analytics, and digital marketing tools.
- Excellent communication, analytical, and creative skills.
Preferred: Experience with CMS (WordPress, WooCommerce), basic HTML/CSS, and marketing automation tools (HubSpot, Mailchimp).